Basic marketing :
Cundiff, Edward W.
Basic marketing : concepts, environment and decisions Edward W. Cundiff [and] Richard R. Still - New Delhi : Prentice-Hall of India , 1968 - xiv, 562 p.
Index: p. 563-76.
Marketing Marketing - Decision making Marketing - Management Marketing - Research
658.8 / CUN/B
Basic marketing : concepts, environment and decisions Edward W. Cundiff [and] Richard R. Still - New Delhi : Prentice-Hall of India , 1968 - xiv, 562 p.
Index: p. 563-76.
Marketing Marketing - Decision making Marketing - Management Marketing - Research
658.8 / CUN/B
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