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Exploring corporate strategy

Johnson, Gerry

Exploring corporate strategy [by] Gerry Johnson [and] Kevan Scholes - 4th ed. - New Delhi : Prentice Hall of India , 1997 - xxviii, 864p.: ill ; 24cm

Index: pp 865-73

ISBN: 8120312422

Subjects--Index Terms: Business planning Business planning-Case studies Strategic planning Strategic planning-Case studies

Dewey Class. No.: 658.4012 / JOH/E, 4

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