Marketing principles and techniques : (Record no. 1290)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00634nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130910s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8171003389 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 21st ed |
| Classification number | 658.8 |
| Item number | THA/M |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Thakur, Devendra |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing principles and techniques : |
| Remainder of title | with special reference to examples of marketing in India |
| Statement of responsibility, etc | [by] Devendra Thakur |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi : |
| Name of publisher, distributor, etc | Deep and Deep Publications , |
| Date of publication, distribution, etc | 1991 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 285p. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | 286-98 includes index. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Information storage and retrieval systems marketing |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Management |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Marketing management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | English Books |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha issues (borrowed), all copies | 2 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | NFLIC-FRI Library | NFLIC-FRI Library | 02/03/2002 | 2 | 658.800954 THA/M | 41958 | 20/12/2019 | 17/12/2019 | 15/11/2013 | English Books | |||||
| Dewey Decimal Classification | NFLIC-FRI Library | NFLIC-FRI Library | 02/03/2002 | 2 | 658.8 THA/M | 36202 | 11/06/2015 | 04/06/2015 | 15/11/2013 | English Books | 1 |
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