Brand positioning : strategies for competitive advantage [by] Subroto Sengupta

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TextLanguage: English Publication details: New Delhi : Tatat McGraw-Hill , 2006Edition: 2nd edDescription: xiv, 292p ; 23cmISBN:

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Item type	Current library	Call number	Status	Date due	Barcode
English Books	NFLIC-FRI Library	658.827 SEN/B, 2 (Browse shelf(Opens below))	Available		48536

Index: pp 293-7

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