000 00497nam a2200181Ia 4500
008 130910s9999 xx 000 0 und d
041 _aeng
082 _221st ed.
_a659.1
_bHAR/A
100 _aHarris, Ralph
245 _aAdvertising in action
_cRalph Harris and Arthur Seldon
260 _aLondon :
_bHutchinson and Co. ,
_c1962
300 _axiii, 340 p.
504 _aIndex: p. 341-46.
653 _aAdvertising
653 _aCommercial advertising
700 _aSeldon, Arthur
942 _cEN
_2ddc
999 _c13868
_d13868