| 000 | 00550nam a22001577a 4500 | ||
|---|---|---|---|
| 003 | FRI | ||
| 005 | 20240228121139.0 | ||
| 008 | 240228b |||||||| |||| 00| 0 eng d | ||
| 082 |
_221st ed. _a706 _bKEL/S |
||
| 100 | _aKeller, Kevin Lane; Parameswaran, Ambi MG; | ||
| 245 |
_aStrategic Brand Management; _bBuilding, Measuring and Managing Brand Equity; |
||
| 260 |
_aNoida, India; _bPearson India Education Services Pvt ltd; _c2019 |
||
| 300 | _a586p | ||
| 653 |
_aBrands and Brand Management; _aBranding Commodities _aPlace Branding |
||
| 942 |
_2ddc _cEN |
||
| 999 |
_c44859 _d44859 |
||