000 00623nam a2200217Ia 4500
008 130910s9999 xx 000 0 und d
020 _a08769241610
041 _aeng
082 _221st ed.
_a658.8
_bCUN/F,4
100 _aCundiff, Edward W.
245 _aFundamentals of modern marketing
_cEdward W. Cundiff, Richard R. Still [and] Norman A.P. Govoni
250 _a4th ed.
260 _aNew Delhi :
_bPrentice Hall of India ,
_c1985
300 _ax, 468 p.
365 _bRs.50.00
504 _aIndex: p. 469-81.
653 _aMarketing
653 _aMarketing management
700 _aStill, Richard R.
942 _cEN
_2ddc
999 _c5890
_d5890