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Fundamentals of modern marketing (Record no. 5890)

MARC details
000 -LEADER
fixed length control field	00623nam a2200217Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	130910s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	08769241610
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title	eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number	21st ed.
Classification number	658.8
Item number	CUN/F,4
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Cundiff, Edward W.
245 ## - TITLE STATEMENT
Title	Fundamentals of modern marketing
Statement of responsibility, etc	Edward W. Cundiff, Richard R. Still [and] Norman A.P. Govoni
250 ## - EDITION STATEMENT
Edition statement	4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	New Delhi :
Name of publisher, distributor, etc	Prentice Hall of India ,
Date of publication, distribution, etc	1985
300 ## - PHYSICAL DESCRIPTION
Extent	x, 468 p.
365 ## - TRADE PRICE
Price amount	Rs.50.00
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc	Index: p. 469-81.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term	Marketing
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term	Marketing management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Still, Richard R.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	English Books
Source of classification or shelving scheme	Dewey Decimal Classification

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Date acquired	Cost, normal purchase price	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
		Dewey Decimal Classification			NFLIC-FRI Library	NFLIC-FRI Library	07/03/2002	Rs.50.00		658.8 CUN/F,4	22438	15/11/2013	15/11/2013	English Books