Principles of marketing [by] Philip Kotler [and] Gary Armstrong
Material type:
TextLanguage: English Publication details: New Delhi : Prentice-Hall of India , 2008Edition: 12th edDescription: xxiv, 678p.: col. ill ; 27.7cmISBN: - 9788120332928
- 21st ed. 658.8 KOT/P, 12
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
English Books
|
NFLIC-FRI Library | 658.8 KOT/P, 12 (Browse shelf(Opens below)) | Available | 47783 |
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| 658.8 KOT/M Marketing Management 15th edition | 658.8 KOT/M, 12 Marketing management : | 658.8 KOT/M, 9 Marketing management : | 658.8 KOT/P, 12 Principles of marketing | 658.8 THA/M Marketing principles and techniques : | 658.800954 THA/M Marketing principles and techniques : | 658.802 KOT/M, 3 Marketing management : analysis, planning and control |
Index: pp 679-99
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